Tom is a brand strategist with international experience and has worked with some of the world’s leading brands and businesses to drive growth through brand thinking in a connected world. He is global head of strategy for FutureBrand Worldwide with responsibility for strategy, corporate development and the firm’s methodologies. He is also author of the FutureBrand Index – a unique perception study of the PwC Global Top 100 Companies by market capitalisation. 

Tom has a Masters degree in organisational consulting and writes and speaks on topics including brand experience, organisational change and the future.